Tencent and Netease Stocks Recovering Slightly, But Still Have a Long Way to Go

Recently, Tencent and Netease have made some stock price gains after losses that they incurred after announcements by the Chinese government to limit the distribution of video game licenses in an effort to curb the time China’s youth spends playing video games. China is the worlds largest gaming market, boasting 619.5 million players in China that are projected to spend $37.9 billion in 2018 alone. 

Tencent’s stock took a mighty big dip to reach their lowest levels, at $39.28 a share, seen this past year after the announcement came in late August 2018. However, the technological giant’s stock price had been dipping slightly even before that, no doubt in response to the swirling rumors of the Chinese government decision.

Tencent Stock
Tencent Stock Price – 1 Year

Netease, a Chinese Internet technology company that also publishes games, saw its stock price take a massive tumble as well. It reached a year-low $188.39 just days after the announcement. However, their stock recovery will certainly be helped by their recent shift towards e-commerce, which was detailed earlier this year.

Netease Stock Price – 1 year

The Chinese Government’s decision might be good news for both companies and consumers. The limiting of game licenses in China has the potential to make the video game market swing in one of two directions: Better games with more in-game purchase opportunities or the same games with more in-game purchase opportunities. We might even see a switch to a predominantly free-to-play model (with in-game purchases) so that updates to the game can increase revenue without having to request another license for another game!

We really hope that Chinese developers and publishers feel the need to develop and publish even better games that can maintain a player base for a long time in a limited gaming market. And that Chinese consumers push these developers and publishers to create the high quality gaming products that they are very much capable of.

Steam Sales Update March 2018

We’re through the first quarter of Steam Sales, and we have a good three months worth of Steam sales data to look over and analyze. PlayerUnknown’s Battlegrounds (PUBG) continues to dominate the overall steam unit sales figures for Q1, but other games like Warhammer: Vermintide 2, Kingdom Come: Deliverance, and Slay the Spire continue to make headway in the competitive Steam game market.
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Steam Sales Update for February 2018

It’s early into gaming in 2018, and we have at least two months worth of Steam sales data to look over and analyze. Games like PlayerUnknown’s Battlegrounds (PUBG) are absolutely decimating Steam Sales, this is no surprise due to its global popularity. However, we take a look at the effect Humble Bundle has had in rejuvenating some older games and we’ll also take a look at some up and coming ones like Slay the Spire and Kingdom Come: Deliverance.
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