Hands on, Data driven Advertising.
Vicarious can utilize a range of paid strategies throughout a campaign. From Social media ads and website banners to paid media articles, and event sponsorships, we can handle it all from conception to execution.
Social media ads
Paid ad campaigns will be designed to stimulate growth on store platforms. Pre-launch ads will be used to drive wishlist growth and heighten game awareness with target audience. Upon the launch ads will be used to drive traffic for purchase conversions. We will reach your target audience across multiple platforms such as Reddit, YouTube, TikTok, Twitter and more.
Our marketing specialists can:
- Develop ad strategy.
- Develop key ad messaging.
- Concept and create ad creatives.
- Build target audience profiles.
- Ads specifically targeting USA, UK and Canada.
- A/B testing and campaign optimization throughout life cycle of the campaign.
- Active monitoring and replying to social media ad comments.
- Monthly reporting on results.
Paid Media
Vicarious can provide an array of paid media options to compliment your marketing campaign. From traditional website banner takeovers to custom written or video content with a specific media partner, we can bring creativity to any custom activation.
- Coordinate with media partners to develop custom content
- Organize website ads and banner takeovers.
- Deliver custom paid media packages with top-tier sites such as videos and written articles.
- Provide advertising, sponsorship, and custom activations at events.
- Build, develop and have creative control over paid media content to ensure key messaging and unified branding.
- Monthly reporting on results.