Vicarious PR is excited to announce it has successfully won Behaviour Interactive as its latest and great client. As the company’s new agency of record, Vicarious will be handling PR services for all Behaviour Interactive titles, including the highly-anticipated mobile strategy RPG, Game of Thrones Beyond the Wall™
World-renowned food company Ezaki Glico Co., Ltd, in partnership with acclaimed video game developer and publisher Capcom, are bringing the hit snack Pocky to esports and have requested the services of Vicarious PR! As part of the latest food group initiative, both companies have announced the Pocky K.O. challenge campaign for all gamers around the world.
Like all past relationships, we need to realize when it’s time to move on. For the past 15 years we’ve been putting ourselves through self-torture hoping to see Half-Life 3 return one day; but it’s time to end it. With that said, the team at Vicarious PR has a few sequels to iconic games we believe have a good chance of actually happening – or so we like to think.Read more
Vicarious PR is proud to announce it’s partnership with developer UDX Interactive’s to work on the upcoming artificial intelligence-based RPG “Wheel of Fate”. In the game, each player’s destiny is determined by their choices and spinning the Wheel. Designed by Mass Effect 2 veteran Miles Holmes, this title is a dynamic turn-based game using A.I. to explore thousands of endless possibilities. The game already made some noise with its reveal, including featured pieces in Venturebeat, WCCF Tech, Screenrant, and much more.Read more
Epic Games’ new digital distribution platform has been all the rage in the media as of late and with that, comes the good and bad in terms of both coverage and customer reaction. Valve’s Steam platform has held the monopoly on PC gaming for more than a decade. While smaller niche stores like GOG and Discord have come along and certainly found their audiences, no store has come close to rivaling Steam’s sheer power of users and products.Read more
It has been an incredible year for us and our clients this year and it looks to be ending on a high note. We are incredibly pleased and honoured to announce that at this years PR Bulldog Stars of PR awards, our agency claimed four wins including Small Agency of the Year for 2018. Read more